Heritage Reimagined in Every Timepiece

Elite Time NYC: Legacy at the Heart of Luxury

Elite Time NYC is a family-owned luxury watch retailer with over two decades of expertise, rooted in the iconic Diamond District of New York. We curate masterfully crafted timepieces from esteemed brands like Rolex, Audemars Piguet, Omega, Patek Philippe, Cartier, and Breitling, delivering rare exclusivity and unmatched value. Our insider location empowers us to offer authentic, meticulously sourced watches at wholesale prices for retail buyers—giving every client privileged access to the city’s most desired inventory.

More than a store, we are passionate artisans and trusted advisors. Our team brings together generational knowledge and hands-on horological skill, offering buy, sell, trade, repair, and restoration services. Whether collecting, investing, or searching for a statement piece, our clients join a legacy of excellence—backed by personalized service and global sourcing to ensure every extraordinary timepiece finds its perfect match.

Legacy of Expertise

Over 20 years of trusted family heritage blending tradition with modern watchmaking mastery.

Wholesale Advantage

Genuine luxury watches offered at insider prices exclusive to NYC’s Diamond District.

Comprehensive Services

Buy, sell, trade, repair, and restore—everything needed for your timepiece under one roof.

Global Sourcing Power

Access to rare, exclusive watches sourced worldwide to fulfill your unique desires.

Sell / Trade Your Watch

Unlock the true value of your timepiece with our fast, transparent selling and trade-in process. Receive top offers and enjoy seamless transactions backed by decades of trusted expertise.

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Repair/Restoration

Can't find the perfect watch? Our global network and expert sourcing team track down rare and exclusive timepieces tailored to your exact preferences. Let us bring your dream watch within reach.

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Source a Watch

Preserve the beauty and function of your cherished timepiece with our skilled watchmakers. From routine repairs to detailed restorations, we ensure your watch performs flawlessly for generations to come.

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Need Help? Contact Us

Have Questions? We’re Here for You.

Our expert team is ready to assist with any inquiries -

whether it’s about selling, sourcing, or servicing your timepiece.

Get in touch with us today!

Real Stories from Satisfied Customers

What Our Clients Say

John Mitchell

Elite Time NYC made selling my Rolex effortless and gave me the best price in New York. Their honesty and professionalism are unmatched.

Emily Carter

Exceptional service and an incredible selection. I found the perfect Audemars Piguet thanks to their expert sourcing team. Highly recommend!

Michael Thompson

The repair and restoration service brought my vintage Patek Philippe back to life. True craftsmen who care about every detail.

Samantha Williams

Buying from Elite Time was seamless, and I appreciated their transparent wholesale pricing. The Diamond District location really made a difference.

David Johnson

I traded in my watch here and walked away with an amazing deal on a new luxury piece. Friendly staff and expert knowledge.

Jessica Lee

Their personalized service made sourcing my dream watch effortless. Elite Time NYC is the go-to destination for serious collectors.

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